Black Swan Data is a software solution that enables smarter decisions at every stage of the product innovation process by predicting consumer behavior with 89% accuracy.
Tailor-made for CPG,
Black Swan’s army of scientists and experts use patented tech to curate millions of online conversations into relevant insights.
Our easy-to-use platform connects every step of the innovation process with consumer-led evidence to fuel successful outcomes for the world’s leading brands, from PepsiCo to J&J to Kraft Heinz.